Lead gen for commercial real estate brokers and proptech companies.
CRE brokerages prospecting tenants and investors, proptech vendors selling to property managers and REITs, and real estate services firms building their B2B pipeline.
The pipeline problems that keep coming up.
Tenant and investor prospecting is still manual
Your brokers are researching companies on LinkedIn and sending one-off emails. There is no system for identifying which businesses are expanding, relocating, or in lease renewal windows.
Proptech sales cycles are long and multi-stakeholder
You are selling to property managers, asset managers, CFOs, and IT simultaneously. Keeping all of them in a coordinated sequence without dropping threads is impossible manually.
Referral pipeline is not systematized
Your best transactions come from referrals but there is no outbound motion to stay top of mind with the attorneys, lenders, and businesses who send deals your way.
Market signal timing is everything
Lease expirations, company expansions, funding rounds — the window to reach the right decision-maker is narrow. Most brokers miss it because they are not monitoring signals at scale. Signals are pulled from your connected ZoomInfo or Apollo account and matched against your target business and investor profiles.
The modules that matter most.
47-category intent monitoring
Track funding rounds, hiring surges, expansion announcements, and lease-adjacent signals across 11,000+ US companies. Know which businesses are in a real estate decision cycle before your competitors. Signals are pulled from your connected ZoomInfo or Apollo account and matched against your target business and investor profiles.
Multi-stakeholder sequences
Coordinate outreach across CFO, COO, and facilities manager simultaneously. Different messages, shared context, one timeline per account. No thread dropped.
Deal-specific microsites
Generate a property overview or market analysis page in 90 seconds for a specific prospect. Send them something that looks like it was built just for them — because it was.
CRM sync to your deal pipeline
Every contact, every touchpoint, every meeting syncs to HubSpot, Salesforce, or Pipedrive automatically. Your pipeline is always current without manual data entry.
What good looks like.
What the platform tracks for Commercial Real Estate teams.
How a CRE brokerage sourced 12 new tenant rep assignments in one quarter.
A mid-market commercial brokerage was missing lease renewal windows because their brokers were too busy working active deals to prospect consistently. Intent signal monitoring identified 40 companies in their target markets with lease expirations within 18 months. Automated sequences and deal-specific microsites produced 12 new tenant rep assignments without adding a single headcount.
See how Lead Gen AI Suite™ works for your team. Ask G right now.